Hi Ziyue Yang!

Ung man med stavar i händerna står på en snötäckt plan och sträcker upp ena handen i luften och ler — The ETOUR cross-country skiing event is a memory that Ziyue highlights as particularly special.

Tell us about your background

I am originally from China and currently, I am a doctorate candidate in tourism at the University of the Balearic Islands, Spain. My research primarily focuses on the intersection of tourism and sustainability through the lens of evolutionary economic geography, exploring how destinations can enhance their appeal and competitiveness while prioritizing ecological balance and community welfare. My work aims to bridge theoretical frameworks with practical implementations, contributing to the development of tourism practices that are both innovative and responsible.

Why did you choose to come to ETOUR?

My decision to join ETOUR was driven by its sterling reputation as Sweden's leading tourism research center, particularly its emphasis on sustainable destination development. ETOUR's commitment to producing actionable scientific knowledge and fostering dialogue within the tourism industry aligns perfectly with my research interests and professional ethos. The opportunity to engage with a network of researchers and industry professionals who are at the forefront of innovative tourism research was incredibly appealing.

Additionally, ETOUR's location in Östersund offers a unique context for studying tourism dynamics in Scandinavia, enriching my perspective on global tourism. I was eager to immerse myself in an environment that champions interdisciplinary collaboration and practical solutions to tourism's most pressing challenges.

What do you wish to gain from your time here?

During my time at ETOUR, I hope to gain a deeper understanding of sustainable tourism practices from a Nordic perspective, complementing my previous research and experiences. I am particularly interested in collaborative projects that address the challenges and opportunities of evolutionary destination development. Networking with fellow researchers and industry stakeholders is another crucial goal, as these connections can spark innovative ideas and pave the way for future collaborations. Ultimately, I aim to enhance my academic and professional skills, contributing meaningfully to ETOUR's body of work while also enriching my doctoral research with fresh insights and methodologies.

What experiences have you had so far?

My time at ETOUR has been an exceptionally enriching and educational journey. The diverse range of research projects currently being undertaken here has significantly broadened my understanding of the complex and varied nature of tourism. The center's dedication to sustainable and innovative tourism practices aligns perfectly with my academic interests, enriching my perspective and approach to research.

The intellectually stimulating environment at ETOUR has been incredibly supportive, fostering an atmosphere where complex issues are approached with a rigorous and multidisciplinary methodology. This has not only enhanced my analytical skills but has also encouraged me to think creatively about problem-solving in tourism development. The regular seminars and workshops organized by ETOUR are a testament to its commitment to maintaining a cutting-edge dialogue within the tourism research community. These events have been invaluable in keeping me updated on the latest trends, challenges, and debates within the field, expanding my academic horizon.

Moreover, the collaborative spirit at ETOUR is palpable. It fosters a culture where ideas and knowledge are freely exchanged, enhancing the scholarly community. This openness has allowed me the freedom to explore new research avenues and methodologies, which has been crucial for my doctoral research. Engaging with peers and seasoned researchers alike has not only refined my own ideas but has also provided a supportive network, reinforcing my development as a researcher. The collective drive towards contributing meaningful insights into tourism practices makes ETOUR a remarkable place for any young scholar.

Do you have any special memories from your time at ETOUR?

One particularly enduring memory from my time at ETOUR is the cross-country skiing event organized for beginners interested in Nordic winter sports. This event exemplified ETOUR's commitment to fostering a collaborative spirit, not just in academic settings but through shared cultural and recreational activities as well. Participating in this event allowed me and other researchers and students to step outside our usual academic roles and engage in a completely different, yet equally enriching environment.

The experience was more than just learning a new sport; it was about building camaraderie and understanding among peers from diverse backgrounds. We shared laughs, challenges, and the joy of learning something new together, which enhanced our team dynamics and interpersonal relationships significantly. This event underscored the importance of community and collective experiences in personal and professional development. It served as a powerful reminder of how diverse interactions contribute to a deeper understanding and appreciation of one another, reinforcing the collaborative ethos that is so vital to our work and well-being at ETOUR.